You know that feeling when you’re doing everything right in SEO — great content, backlinks, solid on-page work — but your traffic still looks flat?
Yeah, I’ve been there. Painful, right?
Here’s the truth: Most real SEO wins don’t come from what everyone talks about.
They come from small, overlooked moves that quietly shift the algorithm in your favor.
So, here are 7 underrated SEO tips that actually brought real results — real clicks, not vanity metrics.
(And if you’re an SEO freelancer in India, this will help you stand out from the crowd — like this guy does).
1. Update Old Posts Like They’re New Launches
You don’t always need new content — sometimes, you just need renewed content.
I started updating one old post every week:
Changed the intro to match current trends
Added one new stat
Fixed broken links
Updated the date
Guess what? That alone gave me a 60% boost in organic clicks within 30 days.
Google loves freshness, and users trust it.
Your Move: Pick one post today. Update it. Watch what happens in 2 weeks.
2. Use “FAQ Schema” on Every Valuable Page
Most people ignore it because it looks “technical.”
But it’s literally one of the easiest ways to win space on Google.
When I added FAQ Schema to my key service pages, my CTR jumped by 25%.
Why? Because I took up more space — and gave instant answers right in search results.
Your Move: Add 2–3 FAQs that people actually ask.
Simple JSON schema, big difference.
3. Reuse Blog Intros as Social Hooks
Sounds weird, right?
But I started turning my best blog intros into LinkedIn or Quora posts — linking back to the full article.
One post went semi-viral.
Traffic tripled that week.
It’s not “new content.” It’s smart recycling.
Your Move: Copy-paste your blog’s opening 3 lines. Post it as a question or opinion. Add your link. Done.
4. Build Backlinks from Low-DR But Real Blogs
Everyone chases high DR (Domain Rating) sites.
But those links often feel unnatural.
When I started writing guest posts for small but active niche blogs (real comments, small audiences, low DR), my rankings jumped faster.
Because Google values real engagement more than artificial authority.
Your Move: Focus on sites that have real people, not just metrics.
5. Use “People Also Ask” for Infinite Content Ideas
Stop guessing what to write.
Google literally tells you what people want.
I built 10 new blog posts just using the “People also ask” box.
Half of them ranked on page one.
Your Move: Search your keyword → Expand “People also ask” → Write short answers for each → Publish.
6. Optimize for Click Intent, Not Just Keywords
Here’s the secret:
A keyword doesn’t guarantee traffic. Intent does.
When I rewrote my title tags and meta descriptions to sound more “human” and emotional — not robotic — my CTR shot up by 40%.
Example:
❌ “SEO Services in India | Affordable SEO Agency”
✅ “Need More Leads from Google? Try These Proven SEO Services in India”
Your Move: Speak to humans, not algorithms.
7. Add Your Own Story
This one’s underrated because it’s not “technical.”
But authenticity builds trust.
When I shared my personal SEO story — how I ranked my first client’s site with zero backlinks — people connected. They clicked. They shared.
And yes, Google noticed.
Your Move: Be human. Use your story. You’re not just optimizing for search — you’re optimizing for connection.
Final Thought
SEO isn’t about doing more.
It’s about doing the right small things that others skip.
If you pick just one of these tips and actually do it, you’ll see a change — maybe not tomorrow, but definitely soon.
And if you’re serious about growing your traffic fast, you might want to learn from someone who’s done it over and over.
Check out MuraliBiz.in — he’s a freelance SEO expert in India who’s helped 25+ brands grow their online presence.
Because sometimes, the underrated advice brings unbelievable results.